Quick and Useful Site Reviews From Shoemoney

Shoemoney just released a new SEO site review service called Free SEO Report and just like anything that comes from the uber-cool super-affiliate, I was sure it was going to be great. I signed up for an account and tested it out on one of my own recently created sites to see how it holds up.

On a side note, I’ve been doing site reviews ever since I became a professional SEO in 2005. I’m an agency SEO so I’ve reviewed hundreds of sites and last year I even helped create a massive SEO review package for the company I work for called an seOverview, and when complete it comes up to around 45+ pages of information. I know how to do a thorough site review.

So anyway, back to the Free SEO Report. It’s really easy to set up. All you have to do is submit your website, your best keyword, what search engine you want the service to gather info from and the country you’re located.

When the report is done, you’ll get an email letting you know. The first thing you’ll find on the report is a report overview, which shows the pages of your site that have been analyzed, how many links you have, the Alexa rank and domain age. (I blocked out the URL’s because I don’t need anyone competing against me.)

There’s also a small section that compares your site against the averages of the competitors for your keyword. This is really useful for affiliate marketers who are contemplating jumping into a new niche.

Another helpful section is the analysis of the document title on your site and competitors sites. You can see how well your site title is optimized for the chosen keyword. As you can see from the image below, my site isn’t optimized well for the keyword I entered. It does rank number 1 for that keyword though 😉

There are also some other great sections such as analysis of:

• headings (H1, H2, H3)
• body text
• URL structure
• robots.txt
• meta descriptions
• internal linking
• page load times
• image optimization

In addition to all of that analysis, each section also includes helpful suggestions and recommendations on what you should do to better optimize your site.

One of the things that our company likes to do is to participate in local business and marketing events where we do free SEO reports for anyone who comes up to our booth. We can’t sit there all night looking at one site, so we have to limit how much time we give each person and I think using the Free SEO Report from Shoemoney would make a huge difference in the amount of useful information we can provide at those events. I also do a little bit of affiliate marketing on the side, so this would make an awesome competitive analysis tool to use before jumping into a new niche.

Another really cool feature is that you’re able to customize the reports so that it’s branded with your company info. You can change the header image, the custom text and the footer information, that way your customers aren’t confused about where the report comes from. 😉

When you sign up for the first time, you get one free report. If you want any more than that you can sign up for $19.95 per month, which gives you unlimited reports. If you don’t want to sign up for a monthly membership, you also have the option to run a report and then buy it for a one-off charge of $10.

After reviewing everything Shoemoney’s report offers, I still can’t say that it’s better than the seOverview that we sell where I work, because it’s just nowhere near as involved as our report. Our report is also not automated and has real input from our employees. I do think Shoemoney’s Free SEO Report is a great tool for other companies to resell and an awesome tool for any affiliate marketers arsenal. I would also love to have this tool available to me when going to small business meetups and other local marketing events.