Copywriting

Best Practices for Syndicating Your Content

I have a client who was contacted by Written.com, a content syndication company, about syndicating one of their blog posts for a three month period on one of Written.com’s customer’s websites. My client wanted my opinion of content syndication so I gave them some advice based on my own knowledge of the topic. I haven’t …

Best Practices for Syndicating Your Content Read More »

Book Review – APE: How to Publish a Book From Guy Kawasaki and Shawn Welch

When I heard that Guy Kawasaki and Shawn Welch had just published “APE: Author, Publisher, Entrepreneur – How to Publish a Book,” I requested a review copy. The book explains how to turn an idea into an outline, how to turn that outline into a book and how to self publish your own book. I …

Book Review – APE: How to Publish a Book From Guy Kawasaki and Shawn Welch Read More »