Do you know how to optimize a web site for the search engines? Or do you even know what Search Engine Optimization is for that matter? If you don’t know what search engine optimization is, the basic definition is that SEO is the process of improving the quality of traffic and the website’s prominence in the search engines via “organic” or natural and free listings.
People often think of SEO as just tossing keywords into each page and calling it a night. Sorry folks, but this just isn’t the way it works.