Private Domain Registration Is Ok In Googles Eyes

It has been debated that private domain registration may affect your ability to rank in the search engines, due to the fact that you may be a spammer and might be trying to hide something. Many people won’t do it because they think that if you are a legitimate business, you don’t have anything that needs to be hidden from prying eyes.

Well, if you take a look at the signup page for Google Apps, one of their bullet points mentions that they will give you private domain registration to protect you from spam at no extra cost.

So basically, Google thinks that private domain registration is ok. By the way, I’ve used Google Apps domain service, and I think it’s absolutely horrible. No freedom and customer service is non-existant, at least for me it was.

Bring In More Traffic To Your Blog

I just found this Blog syndication tool the other day and thought I would share it with the world. Blogrush is basically a widget that you can install on your blog and will show other people’s blogs on it. You get to choose what kind of content you show on your site and your blog entries will show on other sites with similar content whose owners have also signed up for Blogrush.

Sounds like it may bring in some traffic if Blogrush actually has enough users signed up. I haven’t actually tested it out yet, but will be trying it out on a different website. Visit the Blogrush website to learn more. They have a video that explains it much better than I have. If you’ve tried it out, let me know how much, or little, success you have had.

Update: I still haven’t tested it out, but it looks like I might not want to. Read this blackhat site to learn more.

What Are Meta Tags?

If you look at the source code of a page on someone’s website, you’ll likely see the title tag <title></title> and <meta> directly below that. Of course the title is extremely important, but just how important are the meta tags? Most meta tags are useless actually. The only two that I actually use are the “keywords” and “description” tags. Many people believe other meta tags are important but testing has proven that they don’t do anything to help your website. Here is the basic template that I use:

<title>Enter Page Title Here</title>
<meta name=”description” content=”This shows up in the search engine listings. Catch the searchers attention.” />
<meta name=”keywords” content=”Keyword, Keywords, etc.” />

Even the keywords tag isn’t very important, but it doesn’t hurt. What you really want to do with the “keywords” tag is place just a few keywords in there. They should be related to what is actually on that page also. Don’t stuff the “keywords” tag with a whole slew of keywords or you just may set off a red light to the search engines and get your site penalized or even worse, banned.

The reason that the “Description” tag is important is because what you place here is what will usually show up as the description of your listing in the search results. If you do a web search for “video games,” you will get 10 results back. You get whatever the title <title> of the page is and the description <meta name=”description> of the page. This is your chance to suck in those customers. Use something catchy or interesting. Make sure that those searchers know that you have what they are looking for. It would probably not be wise to use salesy talk or something like “Free! Free! Free!.” Searchers will just suspect that your site is most likely spam and skip right over it and end up going to your competitor.

Experiment with your tags and find out the best copy that results in click-throughs. The <title> tag is not a part of the meta tags but most people include it, so one last thing you should know is that, in my opinion, changing the <title> tags are NOT usually a good idea, so try to get that one right the first time. There you have it. Now you know what meta tags are.

How to SEO a Website

Do you know how to optimize a web site for the search engines? Or do you even know what Search Engine Optimization is for that matter? If you don’t know what search engine optimization is, the basic definition is that SEO is the process of improving the quality of traffic and the website’s prominence in the search engines via “organic” or natural and free listings.

People often think of SEO as just tossing keywords into each page and calling it a night. Sorry folks, but this just isn’t the way it works.

A lot of time and thought goes into the process. This is what I consider SEO:

  • Site structure review
  • Fix Technical Issues that may hinder SEO success
  • Competitor analysis
  • Keyword Research
  • Content Creation
  • On-Page Implementation
  • Internal Linking
  • Link Building
  • Analytics Review

These are all things that are very important if you want your site to be successful. I’ll be explaining all of these things in upcoming posts so stick around, and you’ll soon be optimizing sites like a pro.